Social Media Strategies for Therapists
- Create a social media presence that helps clients feel confident about choosing you as their therapist!
- Get client engagement with ease and confidence.
- Connect to your ideal audience and get more referrals.
The benefits of marketing on social media for therapists are numerous; it is a great marketing resource! However, almost every therapist is on Instagram and Facebook, so how do we get engagement and activity above the others?
In this online recording, you will explore how social media can benefit your practice to:
- Increase the rate of referrals
- Engage in networking
- Sell more of your products
- Be invited to speaking events, and more
The course will cover specific social media platforms and their related marketing techniques that connect you to your ideal audience and client base. You’ll learn how to create content that resonates with your target audience members to help drive ongoing conversions and increase customer lifetime value.
Learning Objectives:
You will learn how to:
- Identify ways in which social media marketing can benefit your practice.
- Choose the best social media platforms to market on.
- Create content for your social media platform.
- Identify techniques on Facebook and Instagram to connect to your audience.
Target Audience:
The target audience for this event includes any clinical mental health professional who wants to better connect with their target audience online, start a new private practice, improve an existing private practice, or build a professional brand as a trusted expert in clinical mental health.
CPD Information For Mental Health Professionals
Enjoy complete flexibility with 100% self-paced learning you can access anytime, anywhere, and on any device. Pay once for lifetime access.
Course Duration: 2.5 learning hours
Certificate and CPD hours: On completion you’ll receive a Certificate of Completion to support your CPD records.
Assessment: Complete a short quiz at the end (80% pass mark), which you can resit as many times as needed.
Lifetime Access: Your access to the course does not expire, so you can revisit key concepts anytime you want a refresher for practice.
CPD Eligibility: This program may be suitable for CPD for professionals such as:
- Psychologists
- Counsellors and Psychotherapists
- Social Workers
- Community Workers
- Mental Health Nurses
- General Practitioners (GPs)
- Occupational Therapists
CPD requirements vary between professional bodies, so please check with your association or credentialing body to confirm you can claim CPD hours/OPD points for this program and what evidence they require.
Course Content
Meet Your Instructor
When clients with OCD, anxiety disorders, and body-focused repetitive behaviors need evidence-based treatment that actually works, clinicians refer to Amanda Petrik-Gardner. Her specialised expertise in exposure therapy and cognitive behavioral interventions gives practitioners proven methods to help clients break free from the most stubborn anxiety patterns.
Licensed across eight states with over a decade in private practice, Petrik-Gardner has built her reputation on delivering concrete results for conditions that often resist traditional therapy approaches. Her deep training in Exposure and Response Prevention (ERP), Inference-Based CBT, and the Comprehensive Behavioral Model makes her a go-to resource for clinicians treating OCD, trichotillomania, skin picking, hoarding, and complex anxiety presentations.
What sets her training apart is practical application. Petrik-Gardner doesn't just teach theo - she shows clinicians exactly how to implement ERP protocols, structure exposure hierarchies, and navigate the challenging moments when clients want to avoid or seek reassurance. Her specialised knowledge spans everything from panic disorder and social anxiety to body dysmorphic disorder and selective mutism, giving practitioners comprehensive tools for anxiety spectrum conditions.
Her approach combines rigorous evidence-based methods with compassionate understanding of how these disorders impact daily life. She teaches clinicians to recognise the subtle ways OCD and BFRBs present, how to differentiate between anxiety disorders that look similar, and most importantly, how to help clients build lasting recovery skills.
For your practice, expect to gain specific ERP techniques for different OCD subtypes, practical strategies for treating body-focused repetitive behaviors, and clear protocols for helping clients with hoarding behaviors. Her methods help clinicians feel confident treating conditions they may have previously referred out.
Quick Win: Petrik-Gardner's approach to compulsive reassurance seeking - teaching both clients and their support systems how to respond differently to anxiety - helps to create immediate relief and faster treatment progress.
Qualifications
- M.S., Counseling Psychology, University of Kansas, 2008
- B.A., Psychology, Kansas State University, 2006
- Licensed Clinical Professional Counselor (Kansas, Maine)
- Licensed Professional Counselor (Colorado, Michigan, Missouri, Arizona)
- Licensed Independent Mental Health Practitioner (Nebraska)
- Approved out-of-state telehealth provider (Florida)
Authored Books
- The Compulsive Reassurance Seeking Workbook (2024)
Featured & Recognition
- Creator, OCD Exposure Coloring Books (2021)
- Guest, OCD Family Podcast (2024)
- Active YouTube and Instagram mental health educator (2022–2025)
Teaching & Roles
- Licensed Clinical Professional Counselor, Private Practice, Topeka, KS and Telehealth, 2015–present
- IOCDF Conference presenter (multiple years)
- Professional webinar presenter (2022–2025)
- Licensed Clinical Outpatient Therapist, Stormont Vail, Topeka, KS, 2014–2016
Feedback & Reviews
This course includes:
- Lessons 3
- Topics 0
- Duration 2.5 hours
- Quizzes 1
- Language English